John Lewis launches new own-brand range ANYDAY and it’s incredible

Expect affordable homeware, tech and baby essentials.

John Lewis launches new own-brand range ANYDAY

by Lily Anderson |
Updated on

Love a bargain, but won't compromise on quality? We're with you. Thankfully, one of our favourite department stores, feels exactly the same. John Lewis has just announced the launch of ANYDAY, their new in-house range that's all about affordability.

Related: What to buy from the John Lewis sale

What is ANYDAY and how is this different to other John Lewis & Partner ranges?

Glad you asked. Well, this collection is about helping you get the best value for money in eight essential areas around the home: the bedroom, dining room, living room, kitchen, bathroom, nursery, home office and outdoors.

Whether you're in the market for a brand new sofa or looking for nursery essentials to welcome your new arrival, ANYDAY has it covered.

But, don't just take it from us - Pippa Wicks, Executive Director at John Lewis, said, “The ANYDAY range signals a step-change in the modernising of the John Lewis brand."

Pippa then went on to add, "This range has been specifically designed around how our customers live today. Whatever they need, we will have a product which suits their budget, from space-saving products, cost-effective childrenswear and affordable technology to portable pieces renters can take with them when they move." - Music to our ears!

Instead of browsing through over 2,400 items in this range, we've hand-selected 17 of our favourite items that you'll want to add to your shopping basket immediatelty.

Check out: the best items in the ANYDAY John Lewis range

Homeware:

Gallery

Best homeware items in the ANYDAY John Lewis range

ANYDAY John Lewis & Partners Clapton Fixed Back Sofa Bed1 of 8
CREDIT: John Lewis

ANYDAY John Lewis & Partners Clapton Fixed Back Sofa Bed

Maximising living space has never been more important. This stylish sofa bed is a triple threat as it's comfortable, affordable and easy to move.

ANYDAY John Lewis & Partners Drink Cocktail Coupe Glasses2 of 8
CREDIT: John Lewis

ANYDAY John Lewis & Partners Drink Cocktail Coupe Glasses

Perfect for serving cocktails at your next BBQ.

ANYDAY John Lewis & Partners Grid Duvet Cover Set3 of 8
CREDIT: John Lewis

ANYDAY John Lewis & Partners Grid Duvet Cover Set

Nothing beats a fresh set of bedding, especially one as affordable as this.

ANYDAY John Lewis & Partners Tiger Cushion4 of 8
CREDIT: John Lewis

ANYDAY John Lewis & Partners Tiger Cushion

Go wild and add a splash of colour into your living room with these tiger cushions.

ANYDAY John Lewis & Partners Light Cotton Hand Towel5 of 8
CREDIT: John Lewis

ANYDAY John Lewis & Partners Light Cotton Hand Towel

New towels aren't something you want, they're something you need.

ANYDAY John Lewis & Partners Metal Venetian Blind6 of 8
CREDIT: John Lewis

ANYDAY John Lewis & Partners Metal Venetian Blind

A venetian blind for as little as £9? We'll take one for every room in the house.

ANYDAY John Lewis & Partners Kristy Touch Table Lamp7 of 8
CREDIT: John Lewis

ANYDAY John Lewis & Partners Kristy Touch Table Lamp

The touch table lamp will light up your life, quite literally.

ANYDAY John Lewis & Partners Wilton Bed Frame, Double8 of 8
CREDIT: John Lewis

ANYDAY John Lewis & Partners Wilton Bed Frame, Double

Available in white or natural, this double bed frame is anything but basic. Plus, it's good value compared to other similar options.

Technology:

Gallery

Best tech items in the ANYDAY John Lewis range

ANYDAY John Lewis & Partners Handheld and Foldable Desk Fan1 of 4
CREDIT: John Lewis

ANYDAY John Lewis & Partners Handheld and Foldable Desk Fan

Warmer days are coming and you'll be glad that you bought this portable fan for your home office.

ANYDAY John Lewis & Partners Spectrum Duo II DAB/DAB+/FM NFC Digital Radio2 of 4
CREDIT: John Lewis

ANYDAY John Lewis & Partners Spectrum Duo II DAB/DAB+/FM NFC Digital Radio

Singalong to your favourite radio station thanks to this nifty bit of kit. We're all about its retro vibe.

ANYDAY John Lewis & Partners JLK093 1.7L Kettle3 of 4
CREDIT: John Lewis

ANYDAY John Lewis & Partners JLK093 1.7L Kettle

Practical, modern and easy to use - it's exactly what you want from a kettle.

ANYDAY John Lewis & Partners JLT093 2-Slice Toaster4 of 4
CREDIT: John Lewis

ANYDAY John Lewis & Partners JLT093 2-Slice Toaster

Don't forget the matching toaster!

Baby essentials:

Gallery

Best baby items in the ANYDAY John Lewis range

ANYDAY John Lewis & Partners Elementary Cotbed1 of 5
CREDIT: John Lewis

ANYDAY John Lewis & Partners Elementary Cotbed

Building a cot doesn't have to be complicated and this ANYDAY number proves it. Put the time you save here towards the finishing touches in the nursery.

ANYDAY John Lewis & Partners Muslin Squares2 of 5
CREDIT: John Lewis

ANYDAY John Lewis & Partners Muslin Squares

These muslins are a life saver for any new parents.

ANYDAY John Lewis & Partners Baby Stars Long Sleeve GOTS Organic Cotton Sleepsuit3 of 5

ANYDAY John Lewis & Partners Baby Stars Long Sleeve GOTS Organic Cotton Sleepsuit

How cute are these sleepsuits? Available for early babies right up to 18 months, this babygro set enables your child to get a good night's sleep.

ANYDAY John Lewis & Partners Travel Changing Mat4 of 5
CREDIT: John Lewis

ANYDAY John Lewis & Partners Travel Changing Mat

OK, so there's no bells and whistles when it comes to this travel changing mat, but it's dependable. Most of all, we love that it's easy to clean.

ANYDAY John Lewis & Partners Baby Organic Cotton Giraffe Stripe Jumper5 of 5
CREDIT: John Lewis

ANYDAY John Lewis & Partners Baby Organic Cotton Giraffe Stripe Jumper

We couldn't resist including this adorable giraffe jumper, which is available for kids up to four years old.

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Lily Anderson is a Commercial Content Writer at Bauer Media, where she reviews products for titles like Heat, Closer, What’s the Best, Yours and Mother&Baby.

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